John is a business management professional with extensive experience in agricultural business management consultancy and production agriculture (agronomy).

John has a proven understanding of the drivers of productivity and profitability in broadacre agriculture. John assists clients to develop and implement strategies that improve operational performance and deliver increased financial returns.

John is the Director of Agrista located in Wagga Wagga.

The webinar covers:

• When the good times roll it is not uncommon to lose business discipline – particularly around cost control.
• Now is the time to re-focus.
• Managers with a disciplined approach to business management still generate good profits when commodity prices fall.
• The key to driving a margin during times of low commodity prices is to focus on cost of production and production